July 3, 2012 § Leave a comment
The social network apocalypse is near; well, at least for massive operations like Facebook.
Call me a dooms-sayer, but I believe that the days of massive social networks will soon be phased out by much smaller, more nimble networks which are not so much centered around the hobby of “friend hoarding”, but more so about the interests of the individual members themselves.
Take a look at two groups which have already ventured into the void of interest networking: Zurker and Little Monsters, the social network envisioned by Lady Gaga herself.
While sites like Zurker, the democratic social zoo look half-baked at best, it is a trial in a game of “what would happen if we let the people make the social network exactly what they wanted to be”. I suppose it could be called an early form of social network crowd sourcing, and yet it goes that one step farther than Facebook could. It allows users to not only build their identities withing the infrastructure of the site, but also allows users to suggest site features and ways to optimize the site by democratic rule.
It’s mildly revolutionary.
Not to mention that the users themselves have a stake in the fortune of the site; as an apparent reaction to the recent IPO disaster of Facebook, Zurker lets the members be the owners. By joining the site, users are essentially becoming their own stock holders, meaning the success of the site is directly correlated to the efforts of individual promotion.
So, in other words, you are like ants-the crowd, carrying a leaf- the social network.
Only slightly less disgusting.
Another case-in-point; take a look at the brainchild of Lady Gaga, the LittleMonsters.com social network. Building on her cult status, Gaga put power in the “paws” of the people (get it?) Part Pinterest, part Facebook, and 100% stunningly creative, Little Monsters harnesses the common traits of her following; tolerance, activism, and fierce dedication, to build a utopia of all things creative. And a utopia it is.
Although it is currently in private beta release, the little monsters site has had limited trouble with trolls and is generally a peaceful and creatively stimulating place to be. See, we aren’t all miscreants after all, Hobbes!
A social network by the people, for the people. It may not be a crazy idea after all!
And maybe it’ll even grow faster than Hobbes’s facial hair.